Who will win the battle of Nigeria’s online classifieds?

First it was ecommerce with Jumia and Konga fighting neck-to-neck, then the attention went to the online marketplace space with the likes of Kaymu, this is followed by learning — remember PrepClass, Tuteria, Tutor.ng, NearTutors. It now appears that the latest space that foreign-founded companies are eyeing in Nigeria is the classified ads. In other words, the battle to create Nigeria’s Craigslist is on.

Classified ads are not entirely new in Nigeria thanks to the popularity of Craigslist in the country — especially among the early internet savvy demographic.

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