Don’t do a startup, build a business

“If we do invest, we will do it for half the price and double the equity”

Tech in South Africa is interesting. We have a relatively sizeable and connected (at least via mobile) population, which makes any internet or web based service relatively accessible.

We have a large English speaking population and thus can immediately download and use the latest apps and web startups churned out by Silicon Valley before they are actually “internationalised”. We also have an active financial services and corporate sector (traditionally big buyers of tech products and services).

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