Twitter’s 140 character stretch begins today

Great news, Twitter users. From today, the social network will no longer count certain types of content towards the arbitrary 140-character limit.

First announced in May 2016, the move will allow tweeters to get more written content into their tweets, regardless of how many images or @names they have included. Previously, these were counted towards the limit.

Twitter did ponder pushing that limit to 10 000 characters back in January

Polls, videos, GIFs, images, @names and practically any other embedded media won’t be counted as one of the 140 characters.

Say more about what’s happening! Rolling out now: photos, videos, GIFs, polls, and Quote Tweets no longer count toward your 140 characters. pic.twitter.com/I9pUC0NdZC

— Twitter (@twitter) September 19, 2016

This is rather neatly demonstrated in the company’s announcement above.

URLs will not be exempt however.

While the move does actually stretch the 140-character limit, we’re fairly glad that the company didn’t ultimately go with its plans to push said limit to 10 000 characters.