Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Figuring out whether to bootstrap or find a VC overlord? Read this first

We love the idea of bootstrapping here — we even have a guide to it. Recently I have been noticing a movement toward bootstrapping. It seems that it’s the way to go if you want to avoid being “screwed” by the lovely people known as Venture Capitalists (VCs). But is it really?
Many people make the argument for bootstrapping and I am mostly inclined to agree with them, at the very least in the idea stage. The biggest argument for bootstrapping is valuation. At the idea stage, valuing your company is more of an art than concrete science.
Read more on Ventureburn.