Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
What the hell should a Chief Marketing Technology Officer do anyway?
The emergence of marketing automation tools such as Hubspot and Marketo with their addition to traditional database marketing, customer relationship management systems and social…
You can now buy Google Glass from Takealot… as long as you’ve R27k to burn [Update: someone did]
Critical update: someone has made the plunge and purchased Google Glass from Takealot. We don’t know how many, just that it has happened. “We…
Is the industry leader the best solution for your business? Three cases where the answer may be no
Those of us who work in the IT industry have all heard the old ad slogan from the 1970s: “Nobody ever got fired for…
UberPool: a kickass idea to reduce the number of cars on city roads?
Uber is at it again with its world domination ploy. The company today announced UberPool, an offering that allows users to share a ride,…
