Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Will publishers (ever) harness the wiki?
For all the hype about wikis and wikipedia, here is yet another experiment by a publisher, Wired.com, to test the wiki principle. Unlike the LA…
Changing media's battlefield
Ok play is over. Need to do some business here. Conference is tomorrow where I’ll be chatting about online journalism vs traditional journalism. This…
Citizen journalism, let's keep our heads shall we?
Did this interview with Herman Manson of Media Toolbox a popular media newsletter. Here are the questions:
To what extent is the M&G planning to make use of citizen/participatory journalism?
What are people writing about on your blogging service and how does this influence the content of your website and the paper edition?
Do you think participatory journalism will grow beyond community newspapers (for which it does seem perfect) to national news organisations locally? Internationally the BBC recently announced a move to integrate more citizen generated content into its services.
My answers over the page
Web 2.0 a Poo Sandwich?
net savvy Web 2.0 a Poo Sandwich? Some say “Web 2.0” is just the latest meaningless buzzword in a long list of internet hyperbole….
