Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Wearables: from consumer device to business tool
The wearable technology market is growing exponentially. By 2019 it is predicted that there will be more than 148 million units shipped annually, up…
Smartwatch shipments set to go past 100m mark by 2020
If you only have a casual acquaintance with the tech space, you might imagine that smartwatches begin and end with the Apple Watch. And…
Watch that? Advertising on smartwatches to reach $70m by 2019
Maybe you’re one of the people who helped sell out the Apple Watch sell out in a matter of minutes. Or maybe you prefer…
The worldwide wearable market will ship 45.7m units in 2015, 126.1m units by 2019
Wearables remain a mystery. Pretty looking things, capable of doing everything and yet remain without a clearly defined purpose, terrible battery life, and dependent…
