Surface Pro discounted following RT price reduction

microsoft surface keyboards

microsoft surface keyboards

Good news for Microsoft’s Surface Pro fans who can’t afford it. The software giant is discounting the device by US$100 (R1000) for the month of August. First spotted by Tom Warren over at The Verge, the price reduction affects the 64GB and 128GB Pros.

Just a few weeks ago the Redmond-based company announced plans to cut the price of its Surface RT product which, according to AllThingsD, “seems to have driven a massive US$900-million write-down on unsold inventory”. During the announcement it seemed that the “price adjustments” were meant for the RT version of the Surface but now it appears that the Pro may also be suffering from poor sales as well.

“We’ve been seeing great worldwide success with Surface RT pricing and keyboard-cover promotions over the past several months and are proud to offer Surface Pro at more affordable prices starting today,” said the company in a statement.

The tablet business is a heavily contested space these days with iPad and Android established as fan favorites. The competition for a Windows tablet is also interesting as Samsung and Asus dominate that market as well.

It seems the Surface hasn’t made Microsoft much money since its October 2012 launch, accounting for only US$853-million of the company’s revenue, that does not inspire much confidence in Microsoft’s ability to push the product.

According to the Verge, word on the street is that the Redmond company is planning a bunch of accessories for the Surface and the next iteration will have a Haswell processor. Apparently Microsoft has also been testing Surface devices with Qualcomm’s Snapdragon 800 processor.

Don’t get too excited about the price cuts though because it’ll only affect the United States, Taiwan, Hong Kong, China and Canada, and it’s only until 29 August.



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