Everlytic is set to redefine customer communication with its revolutionary AI Studio, using WhatsApp for seamless chatbot interactions. The company, South Africa’s most trusted…
Google’s AdSense is in trouble: where does its future lie?
Google’s latest quarterly financial report shows problems in its AdSense network, which was responsible for 29% of last year’s $43.7 billion in revenues. It…
Big Idea: How online publishers can rival Google
Quite sometime ago I did a rather entrepreneurial proposal to the World Association of Newspapers (WAN) about a new, non-profit industry-focused search engine and…
Online ‘permanence’
Imagine a world where you could actively sell advertising on archived content. Well, it’s here. Content on a website should never die. Never, ever. To delete content on a website is a waste. Online articles and their links should be permanent. In the world of the dead tree, articles have limited lifespans. You read your paper, then it’s used to wrap fish and chips, is thrown in the rubbish bin, or lives a lonely life of obscurity in some dusty library archive….
Is Google a monster?
On Poynter emedia tidbits on which I am a fellow contributor, the big question is asked of the dot.com mega success story, Google: “Can…
Have a look at this Google “heat map” that I took from 