Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Apple iAds: Exploring the good, the bad and the ugly
Apple’s announcement in April of its own proprietary advertising platform, iAds, has created quite a stir. Set to have begun running on 1 July,…