LG has announced the winners of its Global Ambassador Challenge in South Africa, marking the first time locals have received grants and titles as…
Smartphone ownership and use is on a meteoric rise all across Africa, and with that comes the inevitable rise in mobile gaming. According to a recent study by eMarketer, mobile phone usage across Africa and the Middle East nearly doubled in 2013, and smartphones now make up more than 20% of all mobile phones being used. The study estimated around 525.8 million people of all ages used a mobile phone at least every month during 2013. This is more than in North America or Western Europe. In 2014, there is an estimated 561-million mobile phone users and that number will grow to 670.9 million by 2017.
The numbers show how lucrative the mobile market is in Africa. What kind of open doors does this growing market open for game and mobile app developers? With smartphones penetrating the African market at such an exponential rate, what is the current state of mobile gaming in Africa?
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