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The largest South African trade publisher, Penguin Random House South Africa (PRHSA), has announced the launch of its eBook store. Listing only South African titles, this new initiative will focus on the SA market.
The PRHSA store will offer the publisher’s full catalogue digitally, which includes a range of South African fiction, non-fiction, lifestyle, and nature titles. Some of the books on offer are A Complete Guide to the Snakes of Southern Africa, Boy on the Wire, and Low Carb is LEKKER.
PRHSA was built using Snapplify’s technology. The eBook aggregator company offers a comprehensive reading and distribution platform for digital books. Director of PRHSA, Mark Seabrook,
We believe there is an opportunity within the eBook retailer landscape to focus on local titles. The Snapplify technology gives us the ability to engage directly with readers, offering them ongoing value and a high quality digital reading experience across all platforms and devices.
The store integrates with a number of eBook reader apps for mobile (iOS and Android), desktop (Mac and PC) and the web. Purchases will automatically sync to your app library. It has the ability to search, make notes, highlights, and bookmarks, which is similar to Amazon’s Kindle offerings.
“Snapplify is proud to be associated with Penguin Random House SA and their list of bestselling titles and authors. We look forward to our teams working together to innovate in the South African eBook market”, said Wesley Lynch, CEO of Snapplify.
The store officially launches at the South African Book Fair on 31 July. The event takes place in Johannesburg, South Africa from 31 July until 2 August. Those visiting the PRHSA stand at the event will receive a free eBook for their digital library.
Random House’s eBook store will be going up against other local players, such as Takealot.com.