F5.5G Leap-forward Development of Broadband in Africa The Africa Broadband Forum 2024 (BBAF 2024) was successfully held in Cape Town, South Africa recently, under…
Community management: can you really handle it?
Perhaps you have forgotten, in-between your unrivaled push to create the perfect content, that there is another, really important portion of the social media…
It’s time for the digital industry to stop handing out titles and train juniors properly
The digital industry is ruining the art of community management. While I refuse to think it is the dear professionals I have worked with…
7 quick lessons you can learn from Phil, the guy screwing up your social presence
As they both crossed the left leg over the right, Bob and Phil looked at each other knowingly: they were entrepreneurs, because it said…
For the good of the industry: why social media types should stop bickering and pull together
I want you to pay attention. What I am going to say, I am going to say deliberately. This build up is important, so…
5 things you should bear in mind before hiring someone for your social team
I recently received an awkward notification. A woman I had blocked on Facebook wanted to connect with me on LinkedIn. I had blocked her…
Dear brand on Facebook, don’t just tell me a story, tell me your story
I went through a friend’s timeline on Facebook the other day; we had been friends long before Facebook created a millionaire, so it was…
What a rejected article taught me about social media rule number one
The good people of Memeburn asked me to write another piece for them, so I did. I wanted to write a hard-hitting piece about…
How do you solve a problem like a social influencer?
“How are we going to tell people about us?” “An influencer.” “Brilliant!” And everybody around the boardroom table taps the social media yeoman on…
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