Three South African schools have earned top global honours in the Inspired Builds robotics competition, a worldwide STEM challenge that involved 111 schools across…
Digital allogrooming: why do we tweet so much about sport?
Sport is one of the great divides on Twitter. Fans descend into atavistic tribalism or pontificate about strategy and tactics while non-fans head for…
Get ahead in social media: be useful
Social media marketing is all about being useful to your target audience and helping people. In simple terms, solve the problems of the people…
The 10 most followed tech brands on Twitter right now
Asking whether your brand is on Twitter is a little redundant these days. It’s been replaced by more pertinent questions, like: “what is your…
Getting it right: 5 things to tick off your social media checklist for 2013
As 2012 fades into our rearview mirrors, it is time to reflect on the past year to identify what we did right (and wrong)…
