WhatsApp is no longer just about messaging. With nearly three billion users worldwide, Meta is now layering artificial intelligence and monetisation tools into the…
Twitter got you drained? 3 top tips for avoiding social burnout
If you are into social media, you most likely follow a process of managing your strategy. You engage with your targeted audience, you follow…
Klout’s no good and here’s why
I was recently shocked to see social media thinker David Graham say that the sentiment around Klout is going to change. If anything, the…
6 tips for famous tweeting animals: a tribute to Solly the hippo
Over the past few days, the story of a hippo trapped in a pool had people in South Africa captivated. As is the case…
The social media playground: we’re the kids, brands are the adults
Let’s imagine all social media platforms are a massive playground and all the millions of users are running around inside of it, climbing on…