Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Engaging with Twitter marketers in the real world
Are marketers going too far when it comes to abusing your social media profiles to try and solicit interest in their products and services?…
Facebook is fast becoming irrelevant and has lost the real-time battle
I remember the glory days of Facebook. We used to share voraciously on our news feeds. Our movements. Interesting links. Videos. It was where…
26 emerging market political figures on Facebook and Twitter
Speaking to your constituents once meant getting up on a podium and shouting into a microphone. Twitter and Facebook are now the global platforms…
Are you wasting your employer’s time on Facebook?
The average person spends a sizeable amount of time on Facebook, Twitter or Google+ everyday. We are the social network generation, it shows in…
