Lenovo made a bold statement at MWC 2025, unveiling a lineup of cutting-edge laptops, concept devices, and software innovations that showcase the company’s focus…
Space shuttle embraces social networking as its Swansong approaches
As NASA winds down its Space Shuttle programme, it is using social media to grant the public unprecedented access to the crew of the…
Turning your business into a social community
Social media has reduced the barriers to entry. Today any business can access the internet and begin an online market where transport costs, logistics…
Finding influencers is more than just comparing their Klout score
Lots of people in PR and marketing are enamored by services such as Klout, PeerIndex, and Empire Avenue, which seek to provide a quick…
Why can’t Google win at social?
The number of times that Google has failed at delivering a successful ‘social’ product is in danger of rising to an embarrassing degree. Google…