South Africa has crossed one of its biggest economic milestones of the decade, officially surpassing pre pandemic international arrival numbers and positioning itself for…
Twitter’s promoted products begin to deliver results
Twitter is finally beginning to grow into its advertising-based revenue model in the long, convoluted journey to monetisation. The company launched “Promoted Tweets” back…
4 ways to successfully integrate email and social media
Many months ago, amidst all the talk of social media dominance in 2010, were whispers of “the death of email marketing”. Fortunately though, this…
Facebook creating ‘second internet’ in challenge to Google
Facebook is challenging Google’s supremacy on the Internet with a radically different approach to how people live, work, play and search online. While Google…
Privacy on social networks: Do people really care?
The issue of privacy online has and always will be contentious. Since the explosion of the internet in the 90’s, our lives are increasingly…
