South Africa’s smallest businesses are punching above their weight when it comes to job creation – but the system is still actively working against…
5 easy steps to optimise your site for social media
An entire industry has grown up around Search Engine Optimsation (SEO), but increasingly Facebook and Twitter are sending as much and sometimes more traffic…
Cultural trends in the use of Facebook
Business anthropologists like myself observe people’s habits and behaviours, and translate these observations into useful insights about their lives, and how they interact with…
How to get the most out of Twitter
In a recent update on Twitter, influential tech blogger Robert Scoble said the following: “The problem with Twitter as news source: repetition. Robert Novak’s…
Social media lessons from a Russian meerkat
Social media this and that still seems to bombard us everyday, and South African marketers are quickly coming to grips with it – we…
