Across South African households, a subtle shift is taking place. Parents are borrowing ideas from video games, fitness apps and loyalty platforms and applying…
The holy grail of marketing — Tapping into the social matrix [WordCamp]
“Community means building a grid. Attracting, converting and retaining loyalty. Community marketing means building an active social matrix which ultimately allows the community to…
Social, mobile and the cloud are the future of collaboration
Companies are looking for easier and more cost-effective ways to collaborate within their organisations. The death of Google Wave left room for more innovative…
Water and flow: The focus of TEDx Cape Town
South Africa may have a digital divide, but more importantly, it has a cognitive divide. Too many of us grow up in households where…
The IFA global press conference 2011
The IFA Global Press Conference takes place this weekend in Alicante, Spain. The conference is a showcase of some of the top electronic brands…
