Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Online ‘permanence’
Imagine a world where you could actively sell advertising on archived content. Well, it’s here. Content on a website should never die. Never, ever. To delete content on a website is a waste. Online articles and their links should be permanent. In the world of the dead tree, articles have limited lifespans. You read your paper, then it’s used to wrap fish and chips, is thrown in the rubbish bin, or lives a lonely life of obscurity in some dusty library archive….
The Google plan: sell advertising everywhere
Those clever guys at Google… they’re planning to “organise the world’s information”, but also they should add that after organising that information, they’re going…
Scoop: New "Web 2.0" recruitment site launches in South Africa
Here’s a scoop for ya. I’ve just been alerted to what looks like a new and pretty serious “Web 2.0” entrant in the South…
Is Google a monster?
On Poynter emedia tidbits on which I am a fellow contributor, the big question is asked of the dot.com mega success story, Google: “Can…