Everlytic is set to redefine customer communication with its revolutionary AI Studio, using WhatsApp for seamless chatbot interactions. The company, South Africa’s most trusted…
With half a billion smartphone users, China’s internet future is pretty clear
Watching the Chinese tech scene has a kind of inoculating effect on a person when it comes to massive numbers. This is, after all,…
Integrating marketing and social media remains a challenge
According to industry sources, social media spending will become a larger percentage of companies’ marketing budgets. But as trends analyst and digital intelligence company eMarketer…
Retailers missing out on video to increase sales
The research is out: Using videos effectively don’t only up the number of conversions on your retail site – they actually reduce the rate…
Facebook drives social media advertising globally
Social networks are steadily increasing the amount of share in online spending on advertising in the United States. The latest report from eMarketer, shows…