The Language of 2025 South Africa’s social feeds in 2025 are buzzing with new words and digital inside jokes. Slang like delulu, rizz, and…
The story behind Google’s search algorithms
The SEO industry has been thriving for a number of years, thanks to the fact that search ranking algorithms are constantly evolving and Google’s…
The importance of the ‘long tail’ in SEM campaigns
At a recent digital marketing conference I attended, I heard one speaker talk about the irrelevancy of the ‘long tail’ and how concentrating on…
How will Google+ make money?
Google+ is clearly Google’s most successful foray into the social web thus far, and it looks set to get a lot of usage. One…
Facebook add Skype video chat feature
Facebook has added a Skype video calling feature in the face of a direct challenge from Google in the social networking arena. “We think…
