Everlytic is set to redefine customer communication with its revolutionary AI Studio, using WhatsApp for seamless chatbot interactions. The company, South Africa’s most trusted…
5 things corporates need to learn about Augmented Reality
“Augmented Reality is one of the Top 10 strategic IT technologies of all time.” – Gartner Inc. The question I get asked the most,…
Augmented Reality: a marketing primer
“When you think of any aspect of life or work, augmented reality is completely going to change how we do it.” – Ori Inbar…
5 ways to get ‘tech-dumb’ CMOs to sign onto your digital marketing solution
It’s easy enough selling ice to eskimoes; they actually know the benefits of ice and see it everday, but try selling a technology solution…
Android, Nest and Now: why Google gets that less is more
I’ve got an admission to make: I am an IFTTT addict. In fact, the people who know me best would say that I got…
Ad exchanges and ad networks work best together: here’s why
Web publishers have myriad ways of profiting from users coming to their sites. Display, or banner, advertising has been around since particular web pages…
#iam4rhinos: behind the conservation campaign that dominated Twitter
#Iam4rhinos has taken Twitter by storm over the past week with celebrities and normal Twitter users getting it to trend globally at #1. While…
Pay per gaze — has Google gone one step too far?
Google is well known for being innovative in the online advertising space. Its flagship advertising program, Adwords, has grossed over $50bn since its inception…
Hang W/ the world: we chat to the man behind the next big thing in social video
In case you’ve been living under a rock for the past six months: social video is the new black. Arguably, Vine set the standard…
Will it be third time lucky for Google TV with Chromecast?
Google’s recent Chromecast announcement sent flutters across the net as it drew the battle line with rivals like Apple and Netflix. Although Chromecast is…
The end of Moore’s law: Q&A with POET technologies’ Peter Copetti
In the third and final installment on the Moore’s Law series, Graeme Lipschitz sits down with POET technologies executive, Peter Copetti, to discuss their…
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