Let’s be honest, when you upgrade to a shiny new 1Gbps fibre line, the first thing you do is run a speed test. And…
Lenovo Southern Africa’s flagship event, Accelerate 2025, has just wrapped up in Johannesburg — and if the conversations are anything to go by, the…
Let’s be real, most of us have probably clicked “download” on a shady-looking mod or jumped at a promise of “free V-Bucks” at 2…
As Africa’s financial sector races toward digital transformation, one thing remains clear: legacy infrastructure is still a massive drag on progress. Now, Huawei Cloud…
The fintech boom in Africa just received a major infrastructure boost. Mastercard has partnered with enza, a fast-rising payment solutions company, to unlock direct…
Youth unemployment in South Africa remains one of the country’s most urgent socio-economic challenges. Yet, the solution many continue to champion is also one…
Acer is raising the bar for gaming and content creation with the launch of its latest Predator BiFrost and Nitro graphics cards, now powered…
Game On, Reality Off: Philips Evnia Unleashes QD OLED Mayhem Let’s cut to the chase: Philips Evnia just nuked the gaming monitor scene. The…
Microsoft today announced the general availability of the all-new Surface Pro and the all-new Surface Laptop to empower users in South Africa to unlock…
Perhaps the most iconic of all light tactical vehicles is the Toyota Land Cruiser Technical. These pickup trucks have been a platform of choice…
JLR’s Range Rover might be the most profitable vehicle it markets, but the Defender generates the highest volume of revenue. It has become the…
Luca de Meo has left his tenure as CEO of Renault, having led one of France’s most important companies for five years. The Italian…
Just did this interview with a publication. Thought I’d publish it here. Does a newspaper’s online platform cannabalise the print advertising at all? And…
Online advertising is not only about clicks, leads and acquisitions… branding is important too. There are a number of competing online advertising models on the net. By far the most dominant one used by online publishers is the Cost-per-Thousand (CPM) model. CPM is the closest online advertising gets to advertising in traditional media. The advertiser pays in advance to place an advert that will be displayed to the website’s readership base, which should generate return on investment. Through the campaign there will be branding for the advertiser, click-throughs on the advert, leads and hopefully acquisition of the product. Everyone’s happy?
Websites that report on financial news and information were always going to crack it online. The web is the perfect medium for delivering up-to-the-minute financial news and data. Moreover, the LSM of the average business news reader matches that of the online reader: Both are high. The five biggest consumer-focused business sites, reporting on general financial news in South Africa, are engaged in a tussle to capture a bigger share of this lucrative reader and advertising market….
from my column in the media, called net savvy If a survey by search engine Google is to be believed, the British apparently now…
net savvy Web 2.0 a Poo Sandwich? Some say “Web 2.0” is just the latest meaningless buzzword in a long list of internet hyperbole….
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