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Nudging in the direction of e-governance, the South African ruling party is trying to further expand its crucial social media reach. The African National Congress is launching a new application on the popular mobile chat platform Mxit. Through this initiative, the ANC Western Cape community (MyANCWC) will attempt to educate and mobilize South African voters.By using modern ways of market engagement, South Africa's majority party is planning to strengthen its online presence. As ANC Chair Marius Fransman announced, this ...
African mobile social networking giant Mxit has launched the latest version of it J2ME app, which it says draws heavily, when it comes to looks at least, from its Android and BlackBerry 10 apps.In an official blog post, Mxit says that the updated app comes with a number of new features, including an improved user experience, in line with the Android app and improved profile building with the inclusion of a user’s relationship status.The most significant changes however ...
This is very cool. Africa's largest mobile social network Mxit is getting its own full-length feature film.The film, called A Lucky Man, tells the story of Ernie ‘Lastig’ Solomon, a legendary ex-gang boss, from the Cape Flats, an expansive, low-lying, flat area situated to the southeast of the central business district of Cape Town.Written and directed by Gordon Clarke, A Lucky Man follows Solomon on his search for identity and belonging in a society smothered by crime, violence ...
This is potentially very big. Chinese internet giant Tencent is looking to take its massively successful instant messaging service WeChat to South Africa, where it will take on the likes of Mxit, Africa's largest mobile social network.WeChat has seen phenomenal growth in recent times. Last week, Tencent revealed that the company has passed the 300-million user mark, with the last 100-million having joined in the past three months. Much of that growth has been outside of China, with the ...Amid news that mobile social network was laying off nearly a third of its staff, Mxit has revealed that it plans to double its user base in the next year.Late last week employees from the mobile social network revealed that they had been offered retrenchment packages in what was apparently a cost-cutting exercise by the company. The company today confirmed that some 41 of its staff members had accepted voluntary retrenchments.Mxit’s acting-CEO, Francois Swart says however that ...It's about time. It seems Mxit has finally wised up to the rest of the world and has announced a social monitoring tool dubbed Mxit Launch. The new product allows brands and communities to get on to the platform. In essence, it will give social media and community managers a chance to include Mxit in their overall strategy."This tool set is perfect for brands and community owners wanting to easily and quickly build a presence on Mxit,” says Vincent ...
Well... here's one way to get Google Maps on your iPhone. The innovation arm of digital agency Native has released a navigation app built using the Maps API that allows any one of Mxit's millions of users to access Google's mapping service with minimal data charges.The directions app, called GetThere, works on feature phones and smartphones alike, and is available for free from Tradepost. Despite the largely text-based nature of Mxit, the app is surprisingly quick to use -- ...
The Queen of Hearts and the Mad Hatter at Mxit's WonderlandBy Michelle Atagana and Matthew BucklandJust over a year ago, on a rainy August morning, Alan Knott-Craig Jnr took a long walk along a river bank in Stellenbosch with Herman Heunis, the founder of Mxit, Africa's largest mobile social network. They were sharing an umbrella and engaging in small talk.
Towards the end of the walk, Knott-Craig broke the news to Heunis that he had been unable to raise enough ...Until three weeks ago Frans De Villiers worked at Mxit as a special marketing project manager. He explains what life under Alan Knott-Craig Junior was like and how his departure could affect Mxit as a brand.Alan Knott-Craig Junior was Mxit’s Barack Obama. He rocked up at the scene at a time when the brand was certainly on the down. By no means am I implying that former CEO Herman Heunis was George W Bush, I regard him as a ...
Investor Alan Knott-Craig Jnr has stepped down as CEO of Africa’s largest mobile social network, Mxit. The company, which has just received a R100 million investment by shareholders, announced the move today.Mxit, which was acquired by Knott-Craig Jnr late last year, is available in 128 countries. It is represented in international markets that include Malaysia, Kenya, India, Indonesia, the United Kingdom, United States, Nigeria, Brazil, France, Germany, Italy, Portugal and Spain, where users have access to Mxit’s chat function."While the ...
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