Motorburn

Jaguar rebranding creative is crazy – good?

Jaguar. The ‘J’ bit of JLR is struggling. And that’s being kind. All its Le Mans racings wins, gorgeous E-Type memories and heroic XJ220…

German luxury cars require a rethink for China

For German car companies, China’s luxury car market has devolved from secure future profits to disastrous income losses. With its powerful economy and a…

Trump wins – Tesla goes beyond $1 Trillion

Donald Trump has had a resurgent year. Tesla? Not so much. The Cybertruck sales aren’t tracking initial reservation demand and full autonomous self-driving functionality…

Vivo update – a big safety gain

Polo Vivo has been South Africa’s most popular passenger car for many years. Like its progenitor, the Citi Golf, it’s a case of very…

Review: Range Rover Evoque P300e Dynamic HSE

Range Rover Evoque P300e Dynamic HSE. It is an elaborate name for an exciting luxury SUV. The Evoque has always been a future Land…

Safer Swift due this Spring

Swift was the model that anchored Suzuki’s return to South Africa in 2008. At a time when Toyota had exited RunX, there was nothing…

Nvidia isn’t hype for automotive engineers

Nvidia earnings were the most anticipated financial services event of the year. As the world’s most valuable publicly traded company by market capitalization, you…

Pick-up trucks and Tesla-Trump politics

EVs have never been a core issue in American elections. The American auto industry’s Big Three make profits from large pick-up trucks and ladder-frame…

EX30 Twin Motor review

EX30 is Volvo’s sub-R1m EV offering. The Swedish brand has been a pioneering EV marketeer in South African, and this crossover model range is…

Review: Audi Q3 Sportback 35 TFSI Black Edition

Audi started small. Not in terms of ambition, but vehicle size. When Audi established itself as a standalone brand from VW, it had compact…

The F1 risk for Audi

Car companies and F1. There’s no average outcome – either you win or suffer brand depreciation. The allure of is obvious. The glamour, technical…

Review: Ranger Platinum 3.0 V6 4×4 auto

Platinum is an essential metal in automotive design, not just as a brand badge. A crucial part of most exhaust after-treatment systems, platinum helps…

Virtual twins create better cars

Virtual twins are a design concept often seen in persuasive presentations in the automotive industry boardrooms. As legacy OEMs struggle to match the product…

Le Mans or F1? The question for Chinese OEMs

Le Mans and F1. Two very different interpretations of what the pinnacle of circuit motorsport represents. Despite the differences, both formulae must embrace powertrain…

Honda Elevate Buyer’s Guide

Car design is in crisis. Despite all the computer-aided design tools, AI assistance, and cloud computing, too many new cars have bizarre exterior styling…

Quartermaster is unquestionably cool – and capable

Ineos has done what Land Rover could not, reviving its original Defender’s spirit. The independently financed British brand has created the fantasy off-road exploration…