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All posts tagged "online adspend"

  • The local web: The year that was 2007

    It's been a cool year for the Web in South Africa. Year of the blog? We saw the arrival of two blog aggregators Afrigator and amatomu.com, and there was talk of a third. The former was recognised by CNN as a major web startup outside the US and also received mentions on the famous Read/Write Web. Amatomu got covered locally in FinWeek, Maverick, Intelligence and Financial Mail. Arthur Goldstuck did an anecdotal study that...

  • ’The future of advertising is the internet’

    The future of advertising is the internet. And that’s not from my mouth. It’s from Bill Gates’. At an Interactive Advertising Bureau (IAB) conference in the UK in October this year, Gates said this when he was asked whether he thought the online advertising industry would continue to see its strong growth of the last few years. Gates said he that he actually saw the debate between online and offline advertising as obsolete,...

  • Dot.boom, dot.bomb, dot.reality

    \During dot.boom the geeks were cool. Takkies, jeans and T-shirts were to replace ties and sensible shoes in the corridors of power. Boardrooms were to be replaced by lounges with bean bags and foosball tables. The pimply dot.com kids were ushering in a new economy built around the internet and showing the old world how it was done. Back in the 90s, every day you read something about a new, crazy dot.com start-up,...