Burn Media Sites

Sony WF-1000XM6 Lands In South Africa With Smarter Noise Cancelling And Premium Sound

Sony launches the WF-1000XM6 in South Africa with upgraded noise cancelling, better call clarity and premium sound. Pricing starts at R7,999.

Niche Dating Apps Are Gaining Ground In South Africa Beyond The Swipe

South Africa’s online dating scene is shifting in 2026 as users move away from endless swiping toward niche apps focused on values, safety, and real connection.

Best MEXC Referral Code: mexc-NFTP (Get Up to 10,000 USDT)

Unlock up to 10,000 USDT with the best MEXC referral code, mexc-NFTP. Learn how to claim bonuses, reduce trading fees, and earn rewards for deposits and trades.

Innovate47 Launches Global Food & Agri Accelerator to Back Climate-Smart Startups

Innovate47, the global venture builder and entrepreneur support organisation, has launched a new Food & Agri Accelerator to help founders reshape food systems and…

Simbi Wabote’s 10-Year Roadmap: How Nigeria Achieved 54% Local Content Growth

When Simbi Wabote assumed leadership of Nigeria’s Content Development and Monitoring Board (NCDMB) in 2016, he inherited an oil industry where local participation had…

Records Tumble In Best Year Yet For South Africa’s Hedge Fund Industry

South Africa’s hedge fund industry closed out 2024 with its strongest performance to date, according to the latest Novare Hedge Fund Survey. Assets under…

OPPO Reno15 Series Lands In South Africa With Big Cameras And Bigger Battery Ambitions

OPPO has officially launched the Reno15 Series in South Africa, bringing the Reno15 Pro and Reno15 F to local shelves from 7 February. Positioned…

OPPO Reno15 Series Brings Flagship-Level Hardware Logic to the Mid-Tier in South Africa

Mid-range smartphones are no longer about compromise. In 2026, they are about decisions. OPPO’s Reno15 Series arrives in South Africa with a clear one:…

HONOR’s customer first strategy is reshaping South Africa’s smartphone market

HONOR has been steadily climbing in South Africa’s smartphone rankings, but its rise is not being driven by specs alone. Instead, the brand has…

Omoda C5 X review

Omoda is one of Chery’s sub-brands in the South African market, combining daring design with an abundance of in-cabin digitisation. Its mid-size crossovers are…

TDK enhances IMUs for extreme temps

TDK has responded to developing market needs with a new range of advanced inertial measurement units (IMU) for automotive applications. The Japanese electronics giant…

Data centres and defence are reviving diesel

Data centres will command power equivalent to the entire Japanese power grid by 2030. It’s a startling prediction and one that infrastructure futurists, data…

Continue in 10 seconds

Skip

Ads & Marketing • 31 January 2013

Lincoln’s new Twitter-sourced ad promises to be zanily amazing

By Stuart Thomas

Steer the Script

This is kind of cool. US car maker Lincoln and comedian Jimmy Fallon have teamed up to create an ad where the script is sourced entirely from tweets.

The ad, which will appear in full on Sunday when America celebrates its biggest sporting event in the shape of the Superbowl, saw nearly 6 000 people send in submissions about their road trip experiences.

Right now however, you can catch the preview and, if you’re willing to wait until tomorrow, you’ll also be able to see an online premiere of the video on SteertheScript.com