Nike ad packs in the drama, gets serious viral love

Nike does some pretty cool ads, but its latest one is just epic. And it’s getting viral love to match it. As in, 2.5-million views in less than two days. That kind of love.

The sports apparel giant’s latest ad, which features people like basketball mega star LeBron James, footballing hero Pique and tennis champion Serena Williams, challenges everyday athletes to push themselves further, until they end up performing insane feats like riding a rhino and outrunning a movie star.

The campaign promoted by the ad is called “Possibilities” and also marks the first time Nike has used its iconic “Just Do It” slogan as an official promotional hashtag on Twitter. Right, that’s enough jibber jabber. Watch the video and be inspired.