F5.5G Leap-forward Development of Broadband in Africa The Africa Broadband Forum 2024 (BBAF 2024) was successfully held in Cape Town, South Africa recently, under…
UX guru Andy Budd warns that websites ignore usability at their peril
At the Tech4Africa conference in Johannesburg, Clearleft’s Andy Budd spoke at length about why, given the choice, users will always pick easier to use…
Samasource CEO on bridging the digital divide and creating a global meritocracy
While aid programs in developing countries are ubiquitous, precious few empower the people they’re trying to help on a sustainable, ongoing basis. One that…
Lead developers from web giants share their insights at Tech4Africa conference
A Question and Answer session at Johannesburg’s first Tech4Africa conference featured developers from some of the world’s best known tech companies, and revealed insights…
How to use Flickr to grow your brand – Part 2
In last week’s article, I gave a background to using Flickr, Yahoo!’s photography-sharing site, as a place to increase exposure for your brand and…
How to use Flickr to grow your brand
Besides the usual social media suspects like Facebook and Twitter, there are many other tools worth considering when it comes to promoting your business…
Five easy ways to cross promote your social media content
If you’re using multiple social media platforms to promote your business, it makes sense to cross promote the media you generate through the various…
Five ways to integrate social media into your overall marketing mix
Although social media can give you good returns for a fraction of the monetary cost of a traditional marketing campaign, you should still think…
5 ways to leverage LinkedIn beyond finding a job
The advantages of using LinkedIn as a recruitment tool have already been widely written about. Through its online CV format and “friend of a…
Six important steps before you launch a social media campaign
Although the way your social media campaign is run is critical to its success, equally important is the preparation you do for it before…
Four alternatives to YouTube for video marketing
When it comes to video marketing, YouTube is usually the first video-sharing site that people think of when considering where to submit their video…
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