Sony is making a bold statement in South Africa, and it’s one that vibrates. The tech giant has just unleashed its new ULT POWER…
Opportunities in growing mobile entertainment market
Anyone who still believes that mobile gaming is the domain of the spotty teenage boy urgently needs to update their thinking. All age groups…
Perceptions of women online are stuck in the Dark Ages
We have a real obsession with labels in our society. We like to put people into nice little boxes and categories, so we can…
Engaging with Twitter marketers in the real world
Are marketers going too far when it comes to abusing your social media profiles to try and solicit interest in their products and services?…
Email marketing and the challenges of the Freemium model
Freemium is a business model that works by offering a product, such as software, at no cost while charging a rate for advanced features…
