Jumia, one of Africa’s leading e-commerce platforms, has replatformed its retail media operations to Mirakl Ads, marking a strategic step in expanding its advertising…
Google testing out Helpouts, a commerce solution for Hangouts
Google’s been pretty good at spinning money out of all its products over the years but one area its been putting a lot of…
Looking to recruit great talent? Google is your biggest ally
Google has become the definitive source for web search, handling 65.2% of all searches worldwide — more than four times the number of pages…
Apple admits its developer site was hacked last week
If you write software for OS X and iOS, you might be wondering why Apple suddenly took its developer site offline late last week….
CPCs are falling for Google Ads: here are 5 reasons why
There’s been a ton of grumbling and conspiracy theories in the search engine marketing community about how new enhanced campaigns — the biggest and…
Have a look at this Google “heat map” that I took from 