As digital finance continues to evolve, platforms are increasingly expected to deliver more than just access to markets. Traders demand speed, transparency, and reliability,…
4 key rules for monetising your mobile app in emerging markets
The world is getting appified. Apps are driving the mobile internet ecosystem forward and have emerged as one of the biggest forms of media,…
What people really want from mobile money services in emerging markets
No bank account? That’s becoming less of a problem thanks to the proliferation of mobile money services which let you send cash and pay…
How should your Facebook campaign target emerging markets?
Eight years after launching, Facebook now claims to have over one-billion “active users” logging in per month. The announcement was timely considering Facebook’s faltering…
Apps, OSes, and devices: how China’s mobile internet usage has grown
In the gradual but massive shift to the mobile internet, Asia is leading the way. The continent has seen 192.5% growth in mobile internet…
