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The new MXit: A focus on social media, smartphones and African expansion
New CEO Alan Knott-Craig is ringing the changes at MXit, a key emerging market mobile social network. Recently it was announced the company’s restructure…
MXit: Knott-Craig announces restructure, job losses expected
The recent acquisition of popular instant messaging platform MXit, the biggest in Africa, came with the promise of big changes. Now the company’s new…
20 ads that went viral on YouTube
Social media has changed the nature of advertising. Companies target consumers through Facebook, Twitter and YouTube. Going viral used to be an organic process,…
Four Twitter lessons Kim Kardashian could learn from Helen Zille
Kim Kardashian’s now infamous divorce has dominated the Twittersphere this week. In fact, days after the announcement, the topic was still trending (her cuckolded…
