Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
IAB SA launches tool to show what SA’s talking about online
You’ll often hear organisations claim to be “at the beating heart” of a country’s digital industry. In the case of a new tool launched…
Instagram gets strict on spam, nude photos, posting other users’ content
Instagram has released new community guidelines. The platform wants its users to follow the law, post only their own photos, videos, respect everyone on…
The ethics of crowdfunding: should sites just say no to some campaigns?
The crowdfunding landscape has grown enormously. In 2014 alone, projects on Kickstarter raised US$529-million. According to Massolution’s 2015CF-Crowdfunding Industry Report, in 2014 the global…
Your brand is more than a hashtag, treat it as such
One of the most important things to get right in your social media monitoring strategy is to track the correct keywords in order to…