The Boardroom ViewIn South African boardrooms, AI has shifted from curiosity to competitive necessity. Executives are asking not whether to adopt AI, but how…
NASA announces arsenic-eating bacterium, ending ‘alien life’ speculation
So what were you expecting? A real-life alien to waltz out onto stage? Pictures of life lived happily on another planet? Intense speculation and…
The quest for the perfect portable computer
An ideal product doesn’t exist in the device world. But in order to get close to “ideal”, the product would have to be able…
Nando’s CEO ad: Great fun, but is it effective?
I love the Nando’s CEO campaign, but it’s still an old school advertising campaign in the ‘interrupting the viewer’ model. There is no doubt…
The social media consumer: How to complain, and be heard
Congratulations. You can now make your voice heard via Facebook or Twitter, and tell your least favourite companies exactly what you think about them….
