Acer’s bringing the heat to the gaming arena with its latest Nitro lineup. We’re talking new laptops and a compact desktop, all juiced up…
The psychology of usability: A few tips
In my view, usability is often the most overlooked part of the digital marketing mix. When J.B. Watson developed his behaviorist approach in the…
Extreme Makeover: Getting unsexy or difficult brands onto social media
Social media as a marketing platform is what most marketers are talking about these days. Helped by mass worldwide adoption, as well as wilting…
The media is dying, long live the media
Did you know that the first printed books in England would leave a blank rectangle at the beginning of a chapter so that an…
Social media lessons from a Russian meerkat
Social media this and that still seems to bombard us everyday, and South African marketers are quickly coming to grips with it – we…
