Africa’s Moment in the AI Economy By 2030, artificial intelligence could create more than 230 million digital jobs across Africa, reshaping the continent’s economic…
Facebook to launch ad platform to better track users across 3rd-party sites
Facebook is allegedly on the verge of launching a brand new ad platform designed to improve how marketers target and measure the advertisements bought…
This clever parody mocks every slick-but-meaningless brand video ever
Ever sit through an ad break, then reach the end and wonder exactly what the brand was trying to say? You’re not alone. In…
Facebook ads: pay up or get lost in the noise
If entertaining an increasingly attention-divided online audience wasn’t already difficult enough, Facebook has made a strategic move that forces brands to invest in advertising….
The Internet of Things: CRM’s next big frontier
Technology has made it a lot easier for companies to communicate with their clients and it’s also given them a lot more avenues for…
