Deezer has extended its lengthened free trial for Premium, HiFi and Family tiers into June, the streaming company announced on Monday. The initial free…
Decline of the homepage
Website consumption patterns are changing. Remember when the main way to surf a website was via its homepage? Well, that was the old days. The rise of super-fast, super-efficient search engines mean that users are increasingly accessing websites via deep links that bypass their homepages directly to a website’s articles. It’s essentially a backdoor into your website. Search engines aren’t the only ones to blame. Bloggers generally link directly to the articles they are writing about, ignoring homepages. RSS feeds, which allow users to subscribe directly to article feeds, are also responsible for the decline of the homepage. So what does this mean? Paradoxically it is both a problem and an opportunity for publishers.
The Google plan: sell advertising everywhere
Those clever guys at Google… they’re planning to “organise the world’s information”, but also they should add that after organising that information, they’re going…
Is Google a monster?
On Poynter emedia tidbits on which I am a fellow contributor, the big question is asked of the dot.com mega success story, Google: “Can…
We Media
Journalism on the internet is becoming a “conversation” rather than a “sermon”. Mainstream media should take note. What’s going on with the internet these…
