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Broadband Africa Forum 2024

F5.5G Leap-forward Development of Broadband in Africa The Africa Broadband Forum 2024 (BBAF 2024) was successfully held in Cape Town, South Africa recently, under…

South Africa’s Deskless Workers: A Workforce Under Strain

The vast majority of South African deskless workers love their jobs, despite challenges like low wages and unreliable transport. This striking insight emerges from…

AWS Skills Centre: Empowering South Africa’s Digital Future

When the AWS Skills Centre opened in Cape Town last year, its mission was bold yet simple: to make cloud computing accessible to everyone,…

How AI is Rewriting Urban Planning in Developing Regions

AI urban development technologies unveiled at the 29th UN Climate Change Conference promise to transform how we understand and plan cities in developing regions….

Microsoft launches new Surface devices in new AI era

Microsoft today announced the general availability of the all-new Surface Pro and the all-new Surface Laptop to empower users in South Africa to unlock…

Honor Magic V3 launches, four things to know

Honor introduced its latest foldable device, the Honor Magic V3, at IFA in Berlin. It is expected to be available in the South African…

Honor Magic V3, a Guinness world record attempt

Guinness World Record holder Bryan Berg, alongside Honor, will attempt to build the tallest house of cards in eight hours without using any glue….

German luxury cars require a rethink for China

For German car companies, China’s luxury car market has devolved from secure future profits to disastrous income losses. With its powerful economy and a…

Trump wins – Tesla goes beyond $1 Trillion

Donald Trump has had a resurgent year. Tesla? Not so much. The Cybertruck sales aren’t tracking initial reservation demand and full autonomous self-driving functionality…

Vivo update – a big safety gain

Polo Vivo has been South Africa’s most popular passenger car for many years. Like its progenitor, the Citi Golf, it’s a case of very…

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Online brand identity: 12 questions to ask before creating one

Creating an offline or online brand identity is one of the biggest challenges for present day startups, regardless of their size or funding corpus,…

Online media, platforms, innovation and advertising

Just did this interview with a publication. Thought I’d publish it here. Does a newspaper’s online platform cannabalise the print advertising at all? And…

Online advertising is not only about clicks, leads and acquisitions… branding is important too. There are a number of competing online advertising models on the net. By far the most dominant one used by online publishers is the Cost-per-Thousand (CPM) model. CPM is the closest online advertising gets to advertising in traditional media. The advertiser pays in advance to place an advert that will be displayed to the website’s readership base, which should generate return on investment. Through the campaign there will be branding for the advertiser, click-throughs on the advert, leads and hopefully acquisition of the product. Everyone’s happy?

Sunday Times revamps website

Sunday Times has relaunch their site. The redesign looks great. Following the latest trend in creating wide-format sites, their website really hits the spot…

Dotcom dating dollars

When the internet arrived, people screamed let’s make lots of money. This new, interactive medium had the ability to deliver content to audiences in innovative ways and make money at the same time. Content would suck readers in, went the theory, and communities would form around these content genres. E-commerce areas would then be built around relevant content and wham bam thank you Ram, your community interacts and you have dotcom dollars.

Mine’s bigger than yours, I think

It’s billed as the most measurable medium in the world, yet ironically, for a long time internet measurement in South Africa has been in…