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Nur is an enigma with a passion for creating words. He recently entered a love affair with technology and chorizo sausages. He travels a lot -- you catch him, if you can, at a Silicon Cape event every now and again.
Social media marketing has, over the past few years, gone from something practiced by a few early adopters to a crucial part of most big advertising campaigns. For proof of that, you only have to look at the results of a recent Gartner survey, which showed that most people now see social as being nearly as important as a corporate website and more traditional forms of online advertising.It makes sense too. Research from eMarketer suggests that brands can profit dramatically ...
Mobile networking giant MTN has launched the first custom YouTube channel in Africa, something which it hopes will give it an edge in a tough industry with massive ad spend budgets.Custom channels, first unveiled in 2011, allow brands to customise their subscriber engagement and have been used by big brands as well as celebrities such Madonna, Ashton Kutcher, Amy Poehler and Tony Hawk as means of pushing original content.While any advertiser can use YouTube, custom channels provide ...
It's time to face facts. Samsung isn't going to be usurped from its position on top of the smartphone pile any time soon.In fact, the latest figures from tech research company Gartner suggest that Samsung is still on the rise and that its rival-in-chief Apple has actually lost market share. That, it seems, is largely down to Android gaining further ground, such that three-quarters of all smartphones shipped around the world run the Google-made OS.As the ...
The people of India are watching double the number of online videos they were two years ago.New research from comScore suggests that the BRIC giant is consuming 3.7-billion videos per month, up from 1.86-billion in 2011.This dramatic growth, says comScore, is largely down to a sizeable increase in the number of online video viewers, in addition to increasing consumption per viewer. The total online video audience in India has grown 74% to 54-million viewers, with the average viewer ...
Microsoft has sold more than 100-million installs for Windows 8 since it became generally available and claims to have over 250-million users on its cloud-based storage service SkyDrive.In an official blog post, the Redmond-based giant's chief marketing officer and chief financial officer Tami Reller confirmed that the OS had reached the 100-million mark, up from 60-million licenses sold by January.Those 40-million extra licenses, she explains, come largely from the PC market, with the "vast majority" shipping on new ...
Israeli authorities have lodged a request urging Google to reconsider its decision to list Palestine among its selection of localised search pages. By listing the territory, says Israel, Google is implicitly recognising Palestine as a state.Since 1 May the company's Google.ps listing has read "Palestine", whereas previously it read "Palestinian Territories". At the time, the Israeli foreign ministry said expressed concerns at Google's intent. Now however, the country's foreign minister Ze’ev Elkin has taken things a step further, suggesting ...
Microsoft today announced the preview release of Skype video messaging for Windows 8, which means that anyone using the Metro side of the OS can grab it in the Windows 8 store.Skype Video Messaging lets you record and send a video message to friends and family on Skype anytime, even when they’re unavailable; they can watch your Video Message next time they’re on Skype. Here's an idea of what they'll see if you send them a video message:The ...
Ever wished your tweets would self-destruct after a set period of time? No? Well apparently some people do and that's where Efemr comes in.The web app allows you to set a time-limit on how long people can see your tweets for. The company behind the app claims that it allows you to "control your reputation better, protect your privacy and sharing humorous fleeting moments".We only really buy the last of those. After all, it only takes a couple ...
IBM chief executive Virginia Rometty has rebuked her company's employees after the tech giant posted weak financials last week.The company, she says has not moved fast enough when it comes to keeping up with the demands of its customers and that it needs to speed up the shift to new computing models."Where we haven't transformed rapidly enough, we struggled," Rometty said in the video published on IBM's internal website. "We have to step up with that ...