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Yahoo!

  • Google sees biggest traffic drop in five years as Yahoo grows

    Recent numbers by StatCounter show that Yahoo has achieved remarkable growth in the last month while Google's search traffic dropped. In the US at least, the world's largest search engine faced a drop of 2.1% between November and December after Mozilla announced that its Firefox web browser would be ditching Google for Yahoo as its default search engine in the US. “The move by Mozilla has had a definite impact on US search,” commented Aodhan Cullen, CEO, StatCounter. “The question now is whether Firefox users switch back to Google.” Firefox users represented just over 12% of US internet usage in...

  • Tumblr now has buy, pledge, and get involved buttons

    In the last six months Tumblr has overtaken Instagram as the fastest-growing social media platform, and now it seems that the site wants to overtake the competition when it comes to bringing in money and doing good. The first step in that direction the testing of a feature that will allow users who post links from a selection of sites like Etsy, Artsy, Kickstarter and Do Something to buy, browse, pledge or do something. At this point the feature is only available on desktop. These buttons are only available to these four sites, but in the long run when Tumblr extends...

  • Yahoo’s end-to-end encryption tool will combat email snooping

    Yahoo is now the second major tech influencer to actively support email privacy. At Black Hat USA, the multifaceted tech giant recently announced to roll-out an encryption tool for its email service by 2015. Borrowing from Google's tech, the update aims to give willing Yahoo Mail users ultimate privacy when conversing with one another, whether good or bad. To stamp out controversial issues highlighted by NSA voyeurism and the like, online privacy has been at the forefront of popular debate ever since the web was born, and blew up after the Edward Snowden debacle last year. The move requires both email...

  • Hold on photographers, a new new Flickr is coming

    No, you read that headline right. It turns out that the massive overhaul of Flickr's mobile apps and desktop site that we witnessed last year was not the last one we're going to see for a while. Yahoo!'s photo sharing service is changing it up yet again, according to new reports. Recode's Kara Swisher caught a glimpse of the revamped Flickr, which is apparently all about simplicity, with the Yahoo! toolbar culled in exchange for simpler sharing options, floating words and an absence of unnecessary text and buttons. While there is no clue yet about a launch date, the new look...

  • Tumblr ‘dot’ icon design to change frequently, ala Google Doodle

    Who doesn't like a good redesign? Remember how everyone went crazy over Yahoo!'s ages-ago-in-internet-time logo change? Well how about a good Google Doodle alternative? Tumblr, in the wake of its own logo 'redesign' in October last year (the 'u' got a trim), has announced that it is going to use its very own punctuation mark (the full stop or dot) to Google Doodle-ish effect. According to Tumblr's creative director, Peter Vidani, they decided to keep the dot so that it could be interchanged with icons -- like the Valentine's Day heart you'll find today. The icons will serve as hotlinks,...

  • Ouchy, Yahoo! fired its COO for not delivering

    There is trouble in paradise. Yahoo! COO Henrique De Castro has been asked to leave the company by CEO Marissa Mayer, who brought the former Googler into the fold. The company made the announcement via a regulatory filing that noted that De Castro would depart the company but will receive his full severance package as per his 2012 contract. By the look of it, things just weren't as great as it seemed at camp Yahoo!. According to a Recode report, de Castro was not performing and failed to bring Yahoo!'s ad business up. There are also rumours of a...

  • It’s time for the Phoenix to rise: Yahoo! in 2014

    Fourteen months ago, Yahoo! pulled off one of the best executed coups of in the tech industry. In the midst of great doubt and what some considered its death knell, Yahoo! flipped the script. And so like a phoenix the ailing tech giant began to rise from the ashes with the appointment of Marissa Mayer as CEO. Yahoo!'s recent history has been something of a disappointment. The Sunnyvale company entertained a revolving door of CEOs and appeared to have stumbled into mediocrity, while Google flourished. Things are changing. In the last year there has been an intense focus on beauty,...

  • Marissa Mayer unveils revamped Yahoo! Advertising [CES2014]

    If Yahoo! really is to rise from the ashes in 2014, advertising is undoubtedly one of the areas it has to get right. And when CEO Marissa Mayer took to the CES stage in Las Vegas, we got an idea of how it intends to do that. During her keynote, Mayer announced the launch of a revamped Yahoo! Advertising, at the same time showing exactly how the company intends to make money from Tumblr. The new approach, the company claims in an official blog post, allows it to deliver unified campaigns "across premium and audience-focused display, native and search...

  • Fewer than 25% of Yahoo employees use Mail — hilarious memo ensues

    Anyone whose company has forced them to switch email systems will appreciate this. Fewer than 25% of Yahoo employees use the company's own email service, with most clinging desperately to Microsoft Outlook. This has, in turn, resulted in a doozy of an internal memo -- first spotted by AllThingsD's Kara Swisher. The memo, titled “Windows 95 called and they want their mail app back”, starts out by comparing the migration rate to a high school grading curve, before going on to make Google references and aiming a few more jabs at Microsoft. One paragraph in particular digs deep at the Microsoft-built...

  • Marissa Mayer: Yahoo! is riding the mobile wave to reinvention [DF13]

    When Marissa Mayer first walked into Yahoo!, she sat in the cafeteria, meeting the employees and trying to source out the company. According to the CEO, her "aha!" moment came when a mobile engineer came to chat to her. Since taking up the troubled mantle of Yahoo!'s head honcho, Mayer has made it clear that mobile is the way to go. Taking the stage at Dreamforce, Saleforce.com's mega conference, Mayer said that at Yahoo!'s core it is a company that builds for the mobile users. Yahoo! is a mobile first company She thinks of the company as mobile first and reckons...

  • Yahoo! unveils new-look logo: classical, purple, exclamation point!

    Stop whatever you're doing. Yahoo! has got a new logo. The 18-year old tech brand has officially refurbished its signature "Y to the A, all the way to the OO with an exclamation point because we're fun" logo that will be rolled out across its homepage and services today. After posting a different logo every day for the last thirty days as part of a campaign to garner some buzz around the redesign, Yahoo! has played us all for fools as the official redesign was not one of the 29 previously shown. Yahoo! certainly is a fun company. ...

  • Does Yahoo!’s local site closure signal that it’s given up on China?

    The few people who bother to visit the Yahoo China homepage will notice something different today. A couple of weeks after Yahoo! shuttered its Chinese email service, the embattled company has now pretty much given up on the Chinese market altogether with the closure of its Yahoo China portal. That cn.yahoo.com portal now displays a brief goodbye message (pictured below) before redirecting to a civic responsibility page on Taobao, the ecommerce site run by Alibaba. Remember that Alibaba operates Yahoo China, and Yahoo retains a 20 percent stake in the Chinese e-shopping giant. Rival MSN China remains fairly strong in the...

  • Yahoo pays $81 million to keep Tumblr’s David Karp onboard for 4 years

    Tumblr founder and now Yahoo employee, David Karp, will receive an additional US$81-million in cash and stock if he sticks it out on the purple roller coaster for four years -- yes, that's over and above his US$250-million salary. This information was revealed today in a regulatory filing in which Yahoo also explained how it arrived at Tumblr's US$990-million valuation -- if you were wondering, since Tumblr only made about US$14-million in 2012, most of its price tag, US$751-million, was attributed to goodwill, a type of hazy estimation of what Tumblr's community could mean in monetary terms to Mayer's company. So,...

  • Yahoo! set to unveil new logo after ’30 days of change’

    Yahoo! is finally ready to follow the path tread by the likes of Microsoft and eBay by giving its logo a makeover. Except it's not going to happen right away. The veteran Silicon Valley company will only unveil its new logo next month. In the interim though, it'll be displaying a variation on the logo every day for the next 30 days on its homepage and throughout its US network. Yahoo! will also post each day’s new logo on Tumblr, @Yahoo (#dailylogo) and on its Facebook page. "The new logo will be a modern redesign that’s more reflective of our...

  • Ywiki? Yahoo! bought Qwiki, surprise surprise

    Guess what? As was reported by AllthingsD and us, Yahoo! has doled out US$50-million for video maker Qwiki. The deal was announced on Yahoo! Tumblr page saying that the internet giant will "continue to support the Qwiki app". Qwiki is a New York-based startup whose core business is automated video production. The company recently launched an iPhone app to join its initial iPad offering, which allows users to automatically turn the pictures and videos from a user’s camera roll into brief movies to share. "It has been extremely rewarding having our products downloaded by millions, and watching the Qwiki community evolve...