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Following Tuesday’s launch of Google Street View in South Africa, RE/MAX of Southern Africa announced that it has become the first real estate franchise in the country to integrate the new technology into their website.
Google Street View is a service linked to Google Maps and Google Earth that provides users with panoramic, photographic detail at street level, and users visiting www.remax.co.za can now see the ‘Street View’ of specific properties listed on the site.
RE/MAX says that buyers are afforded an improved perspective on the properties in question, and sellers are better able to recoup the intrinsic value of appealing neighbourhoods, attractive houses and proximity to amenities such as educational institutions, shopping areas and police stations.
Adrian Goslett, CEO of RE/MAX of Southern Africa commented on the development: “Each year an increased number of South Africans are searching online for property, so the implementation of Google Street View to our service is the natural progression.”
The benefits of Google Street View to clients are vast as they will no longer need to page through newspapers or drive around on Sundays, painstakingly searching for show houses, the real estate company added.
Prior to the launch of Google Street View in South Africa, Google SA approached RE/MAX and its website development partner White Wall Web as potential integration partners for Street View, which subsequently became the ‘cherry on top’ for RE/MAX’s newly-launched website.