Memeburn, Gearburn relaunch on new shiny platforms

Memeburn and Gearburn have been refreshed, improved and relaunched, with a slicker user experience across multiple devices, a streamlined back-end for faster page loads, and better tools for readers to share stories with their social media contacts.

Support for the growing army of readers hitting the sites from tablets and smartphones has been improved with new mobile and web apps. We’ve given the sites a bit of a restructure to give readers a better, cleaner and more intuitive interface.

Memeburn is now available on more devices, and responsively adjusts to the gadget it finds itself on. We think dedicated mobile sites are dead (at least for the early-adopter readers that visit us). We think a multi-platform, responsive site is the way to go.

Memeburn web app
You can experience Memeburn as a web app if you visit the site with any of the leading smartphones. It contains a bit of HTML 5 love, with more to come soon. We believe web apps are the future, but native apps are still important. Our basic mobi site is available for the simpler phones.

iPhone app, thanks Steve
Native apps are still growing in popularity, so we’ve developed an iPhone app, for that silky, smooth experience that only apps can deliver. Our Android and iPad apps are on their way, shortly.

GrowthBurn
Twitter is now Memeburn’s largest referrer of traffic, followed by Facebook, and then followed by Google. One year ago, Google was consistently the largest referrer — and it has been pushed over by social networking sites. Some articles have seen pretty cool sharing.

We owe our readers (that’s you, baby) for the site’s growth — we are being tweeted and liked almost every minute of the day. And we’ll continue to provide shit-hot content, worthy of sharing. Memeburn is rapidly climbing the rankings, with a growing, loyal global audience that cares about emerging markets. (They are the future by the way).

“The Burn sites are doing brilliantly, and show the promise of this new generation of publishers — online only, and internet savvy. We don’t have any of the baggage of the old, staid media houses, and bring a fresh view untainted by corporate interests and Old Boys Club management,” said Michelle Atagana, managing editor of the Burn suite of sites.

“Not only are we doing well on the Web, but growing fast on the mobile Web, and are doing pioneering work with Web apps as well as putting the finishing touches on our iPhone and iPad apps, with an Android phone and tablet app coming soon.”

The editorial and development teams are keen to get feedback — suggestions, comments and diatribes are welcome — send them to info@memeburn.com. We’ll be listening.