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Nando’s hits back at broadcasters with print ad

Nando’s has hit back at the decision by all of South Africa’s national broadcasters to ban its pro-diversity ad in the only way it knows how: big and with tongue placed firmly in cheek.

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The SABC, DStv, and eTV all refused to flight the ad last week citing fears that it would provoke xenophobic attacks.

In response, the fast-food franchise took out advertising space in the country’s largest newspapers detailing the advert scene by scene.


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The online version of the ad now has just under 400 000 views and Nando’s has a lot more publicity than it would have otherwise.

Nice work broadcasters.