New Nando’s ad: Europe, planes and Table Mountain

Fast food chicken franchise Nando’s is an international player these days. The South African-headquartered business now has operation across the globe, including Europe.

It’s hardly surprising then that one of the adverts in its latest campaign, giving people 25 reasons to love South Africa, should include the proximity to Europe.

Except there’s a bit of a twist in the ad, featuring a famous mountain:

The ad is part of its #25Reasons campaign. The campaign, in celebration of the chicken outlet’s 25th birthday, asks the people of South Africa to give 25 reasons they love their country.

The franchise has also created a board on Pinterest, typically tongue-in-cheek, detailing the reasons it loves South Africa.

It’s also asking people to make their own Pinterest boards titled #25Reasons. They can re-pin their favourite reasons from the Nando’s board, or create their own.The most shared reasons will get made into an online video.