PhotoMania looks to carve niche as a ‘social-photo editor’

Photomania effect

Photomania effect

There are two parties going on in the photo-sharing-platform world. The first party is outgoing, social, and the more guests talk and share between themselves (and with their friends outside the party), the better. This type of party often only has one or a few tricks (filters, effects), and prefers to rely on the social nature of their guests to provide entertainment and thrive. These are the photo-social platforms and their king is Instagram.

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