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Bonang faults SAA’s food, airline hits back with sassy tweet

Bonang Matheba is trending on Twitter once again today, and that’s largely thanks to SAA.

The airline, in a month that has seen viral customer care gaffes from others in the industry, responded to a tweet from the 29-year-old socialite. And it included a fair amount of cheek.

Bonang, commenting on the quality of the food offered on SAA flights (while also responding to a tweet from SA DJ Ph Madubela), received this gem of a reply from the airline’s customer care account.

The socialite didn’t take kindly to those 70 characters.

“Better response would’ve been-“Sorry. How can we improve our customer service”. Trash airline,” she tweets at the airline’s account.

It didn’t take long for @flysaa_care to appear in abundance on South African’s Twitter timelines, as more South Africans added their views.

SAA’s account replied to Bonang Mathemba’s critique of its food with more sass than Twitter could handle

But feelings towards the airline’s arguably edgy reply and the star’s initial tweet were mixed.

Some feel that the socialite should just “be cool”.

“Hands off Bonang” was another rhetoric covering a number of tweets, made complete with Bathabile Dlamini memes.

Others lauded SAA’s reply, largely for its comedic value.

Finally, some pointed the finger at the SAA reply itself, suggesting that the airline should have “handled her complaint better as a paying customer”.

Did SAA do anything wrong?

With the likes of United Airlines in the US highlighting the questionable response that some airlines, and indeed companies, have towards customers or potential patrons, this probably wasn’t the best way to handle criticism.

At the same time though, it does give South Africa something other than politics to talk about on Twitter for a bit.

“Bonang” remains among South Africa’s most spoken about topics on the social network at the time of writing, just behind SA finance minister Malusi Gigaba’s press conference (#treasury) which took place Wednesday morning.

Author | Andy Walker: Editor

Andy Walker: Editor
Camper by day, run-and-gunner by night, Andy prefers his toast like his coffee -- dark and crunchy. Specialising in spotting the next big Instagram cat star, Andy also dabbles in smartphone, gadget and game reviews over on Gearburn. More
  • Chante

    OK,EVERYONE has the right to voice their opinion when a service they pay for is not to their liking but Bonang didnt exactly complain in an appropriate manner.There is a way to voice your dissatisfaction so that you get taken seriously.She was more like ‘I dont like this so what are you gonna do about it cos I am the Queen of everything and I say I dont like it and if I dont like it it has to go’.the tone of the tweet is actually rude and condescending.

  • Pingback: #SAAStrike: 32 flights grounded as SAA trends once again - Memeburn()

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