• Motorburn
      Because cars are gadgets
    • Gearburn
      Incisive reviews for the gadget obsessed
    • Ventureburn
      Startup news for emerging markets
    • Jobsburn
      Digital industry jobs for the anti 9 to 5!

All posts by Roger Gallager

Roger is a marketing and sales specialist and a communicationist. He has written a wide range of articles about money circulation, marketing strategist, business world, real estate, home and community improvement, mobile technology.
  • 5 ways to enhance your marketing images on social media

    Humans are visual creatures. Half of the human brain is designed to process visuals, more than the other senses such as touch and hearing. The brain is able to identify images in as fast as 13 milliseconds, and humans are able to remember more than 2000 pictures with at least 90% accuracy. So if someone sees a beautiful or a haunting image, they'll won't likely forget it. In the age of social media, a picture is truly worth a thousand words. If you want to stand out, you must have really compelling visuals in your arsenal. Online consumers are said...

  • Why you need to put emotion into your UX design

    Imagine yourself walking into a newly-opened neighborhood coffee shop. You love drinking coffee—from the soothing aroma to the unmistakable bitter taste. You also enjoy comfortable couches, sunset-colored lighting and soft jazz music. Indeed, the coffee shop ambiance speaks directly to your caffeine-loving heart. Coffee shops are insanely popular hang-out spots for millennials. One reason beyond coffee is the interior design that brings out a hip yet cozy feeling. Yes, it’s all about the emotions elicited by putting together various elements: the lighting, the wall color, the furniture and the music. Building an inviting place, whether digital or physical, requires the meaningful...